“Senegal is often cited as a new frontier for investment,” says Dr. Lamine Ba, an investment expert. The guest on “Seneweb Eco” this Sunday, November 2nd, believes this recognition is no accident. “In recent years, our country has risen to the level of nations like Nigeria, Egypt, and Ethiopia,” he emphasizes.

According to the figures he cites, Senegal attracts nearly two billion dollars in foreign direct investment annually, more than official development assistance and remittances from the diaspora combined. "This has a real impact on the national economy," he insists, seeing this dynamic as proof of renewed confidence from international players.

For Dr. Ba, Senegal's greatest asset is its stability. "We owe it to previous generations to have preserved sixty years of political stability, diplomacy, and positive indicators," he points out. This consistency, rare on the continent, has allowed the country to consolidate an image of a reliable and predictable state, essential in the eyes of investors.

This stability is complemented by a strong identity. "Teranga is an intangible label, a factor of trust. Senegal is a country where life is good, but above all a country where the State respects its commitments," he adds, recalling that even in periods of transition, the country has been able to maintain its public policies and honor its agreements.

But to reach the next level, Senegal must "optimize its engines" and strengthen their integration into global value chains. "It's not just growth that counts, but the share of value that remains in the country," he warns.

Challenges to overcome in order to consolidate the lead

But despite its status as a “new frontier,” the country still faces obstacles. Dr. Ba cites competitiveness, administrative simplification, and reduced production costs as key levers. “Competition needs to be healthier, the rules of arbitration need to be predictable, and talent needs to be available,” he argues.

According to the guest on "Seneweb Eco," gas prospects and infrastructure projects, such as the port of Ndayane, will be crucial. "They will reduce logistics and energy costs, and position Senegal as a true industrial and service hub," explains Dr. Ba.